Maintain ultra-vibrant color with Petal Fresh Pure Pomegranate & Acai Shampoo. This sulfate-free formula gently cleanses and shields color from fading. The unique blend of Certified Organic Acai and Pomegranate Extract helps bind pigment to hair, leaving color rich and longer lasting. Pomegranate is not only one of the most nutritious super-fruits, it can also help prevent color from fading. Combined with antioxidant-rich Acai, this powerhouse fruit work wonders in extending the vibrancy of colored hair. , , Suggested Use: Apply to wet hair from the roots up. Rinse thoroughly. For best results, follow with Petal Fresh Pure Pomegranate & Acai Conditioner.